Last 12 months · ending Apr 30, 2026
IBC
Amsterdam · Sep 2025
Cost
$48,000
Attributed
$168,000
+$136,000 vs last-touch
Influenced deals
24
Closed-won
4
CAC
$12,000
ROAS
3.50×
why this matters
EU broadcast buyers. Long sales cycle, large average ACV. The post-IBC nurture motion is dense with LinkedIn touches.
sample deals · 2
Closed-won credited to this event.
| Account | Industry | Region | Amount | Days to close |
|---|---|---|---|---|
| Northwood Records | Music | EU | $26,000 | 96 |
| Granite Loops | Music | EU | $31,000 | 108 |