Last 12 months · ending Apr 30, 2026

Display prospecting — affinity

Cadence Audio · Google Ads · Display

Cost

$57,000

Attributed

$110,000

+$82,000 vs last-touch

Influenced deals

38

Closed-won

4

CAC

$14,250

ROAS

1.93×

why this matters

Paused after the predictions page flagged the marginal ROAS at 0.7×. Could be revived as part of a brand campaign with different copy.

2025-08-01 → 2026-03-01

adsets · 1

Audiences and creative.

Click a row → ads.

Adset
Status
Cost
Attributed
vs Last-touch
Influenced
Closed
CAC
ROAS

Affinity — B2B SaaS marketers

Affinity audience: B2B-SaaS-marketing

Paused
$57,000
$110,000
38
4
$14,250
1.93×
Total
$57,000
$110,000
38
4
Demo data