Last 12 months · ending Apr 30, 2026
Marketing/RevOps leaders following Rasmus or first-degree connections
Cost
$144,000
Attributed
$294,000
Influenced deals
96
Closed-won
12
CAC
$12,000
ROAS
2.04×
ads · 2
Final drill level — per-ad performance.
Boost — 'Why last-touch lies for B2B' post
Feed promoted
creative
Boost behind the founder's blog-derived post. 800 words, no image, no CTA — just the argument.
Impressions
720K
Clicks
21.6K
CTR
3.00%
Cost
$80,000
Attributed
$172,000
Closed-won
8
CAC
$10,000
ROAS
2.15×
Boost — 'How to read an MMM curve'
Feed promoted
creative
Boost behind the methodology post. Higher dwell time, smaller audience.
Impressions
480K
Clicks
13K
CTR
2.70%
Cost
$64,000
Attributed
$122,000
Closed-won
4
CAC
$16,000
ROAS
1.91×