selected company · OPP-2955
Verity Reels
verityreels.comcountry USindustry Creatoremployees 51-250owner Jakob Mendes
$42,000
124 day cycle · closed Mar 9, 2026
5-touch path from YouTube to Direct. Last-touch credits Direct; Data-Driven re-credits to Events.
first touch
Google Ads — YouTube
last touch
Direct
data-driven-dominant
Events
stage progression
identifiedd15MQLd27SQLd56oppd87wond124
company journey · all touches
6 tracks · 9 touchpoints.
Calendar months on top, stage milestones just below (hover any to see the date), then one row per identified contact and per anonymous channel. Click a dot for touch detail.
timeline
Nov 25Dec 25Jan 26Feb 26Mar 26Apr 26
stages
MQL · d27SQL · d56opp · d87won · d124
CMO
2Director of Eng
1LinkedIn Ads
3Google Ads — YouTube
1Organic Search
1Google Ads — Search
1marketingsalessuccessclick a dot for detail
✦ credit by model · this account
Same deal, five different reads.
- FirstYouTube100%
- LastDirect100%
- LinearLinkedIn33%
- DecayLinkedIn33%
- Data-DrivenEvents56%
YouTubeLinkedInEventsOrganicGoogle SearchEmailDirect