selected company · OPP-2980
Halve Studios
halvestudios.cocountry USindustry Creatoremployees 1-50owner Theo Park
$16,000
52 day cycle · closed Mar 22, 2026
2-touch path from TikTok to Direct. Last-touch credits Direct; Data-Driven says TikTok put us in the room.
first touch
TikTok Ads
last touch
Direct
data-driven-dominant
TikTok Ads
stage progression
identifiedd6MQLd11SQLd23oppd36wond52
company journey · all touches
2 tracks · 4 touchpoints.
Calendar months on top, stage milestones just below (hover any to see the date), then one row per identified contact and per anonymous channel. Click a dot for touch detail.
timeline
Feb 26Mar 26Apr 26
stages
won · d52
CMO
1TikTok Ads
3marketingsalessuccessclick a dot for detail
✦ credit by model · this account
Same deal, five different reads.
- FirstTikTok100%
- LastDirect100%
- LinearTikTok75%
- DecayTikTok61%
- Data-DrivenTikTok88%
TikTokDirect