Last 12 months · ending Apr 30, 2026

MMM / budget queries

'mmm software', 'marketing mix modeling', 'budget allocation tool'

Cost

$144,000

Attributed

$224,000

Influenced deals

68

Closed-won

12

CAC

$12,000

ROAS

1.56×

ads · 2

The creative driving this adset.

Final drill level — per-ad performance.

RSA — 'Predict the budget'

Responsive search

Active

creative

Lifts the value-prop from the home page. Sitelinks weighted to Predictions demo.

Impressions

102K

Clicks

6.1K

CTR

6.00%

Cost

$88,000

Attributed

$142,000

Closed-won

8

CAC

$11,000

ROAS

1.61×

RSA — Hill-curve methodology

Responsive search

Active

creative

Methodology-led. Targets buyers who know what an adstock model is.

Impressions

64K

Clicks

3.8K

CTR

6.00%

Cost

$56,000

Attributed

$82,000

Closed-won

4

CAC

$14,000

ROAS

1.46×

Demo data