Last 12 months · ending Apr 30, 2026
L1% on closed-won >$50K ACV · US
Cost
$120,000
Attributed
$128,000
Influenced deals
68
Closed-won
9
CAC
$13,333
ROAS
1.07×
ads · 2
Final drill level — per-ad performance.
Carousel — 'See your own numbers'
Carousel
creative
Same operator-grade frame, swapped CTA emphasizing the demo not the call. Better for narrower audience.
Impressions
1.4M
Clicks
21.6K
CTR
1.50%
Cost
$72,000
Attributed
$84,000
Closed-won
6
CAC
$12,000
ROAS
1.17×
Video 15s — Data-Driven vs last-touch
Video
creative
Re-cut of the L3% video with tighter copy for the higher-intent audience.
Impressions
960K
Clicks
12.5K
CTR
1.30%
Cost
$48,000
Attributed
$44,000
Closed-won
3
CAC
$16,000
ROAS
0.92×