Last 12 months · ending Apr 30, 2026
L3% seeded on closed-won accounts >$30K ACV · US
Cost
$192,000
Attributed
$244,000
Influenced deals
116
Closed-won
14
CAC
$13,714
ROAS
1.27×
ads · 3
Final drill level — per-ad performance.
Carousel — Operator vs Auditor
Carousel
creative
5-card carousel framing operator-grade attribution against legacy auditor reports. Headline: 'See the receipts.' CTA: 'Book the call.'
Impressions
2.6M
Clicks
31.7K
CTR
1.20%
Cost
$88,000
Attributed
$132,000
Closed-won
8
CAC
$11,000
ROAS
1.50×
Static — '31% lying' headline
Static image
creative
Single-frame static: large serif italic '31% of your revenue isn't where you think.' Pull-quote with founder photo.
Impressions
2M
Clicks
19.8K
CTR
1.00%
Cost
$60,000
Attributed
$70,000
Closed-won
4
CAC
$15,000
ROAS
1.17×
Video 15s — Data-Driven vs last-touch
Video
creative
15-second screen-record motion graphic showing channel credit flipping when the model switches.
Impressions
1.3M
Clicks
13.2K
CTR
1.00%
Cost
$44,000
Attributed
$42,000
Closed-won
2
CAC
$22,000
ROAS
0.95×