Last 12 months · ending Apr 30, 2026
Pre-roll — B2B SaaS topics
Cadence Audio · Google Ads · YouTube
Cost
$168,000
Attributed
$564,000
+$324,000 vs last-touch
Influenced deals
184
Closed-won
28
CAC
$6,000
ROAS
3.36×
why this matters
First-touch heavy. YouTube is where the path starts for ~25% of closed-won this year. Last-touch undercounts it 2.4×.
2025-07-01 → active
adsets · 1
Audiences and creative.
Click a row → ads.
Adset
Status
Cost
Attributed
vs Last-touch
Influenced
Closed
CAC
ROAS
Marketing channels — pre-roll on B2B SaaS reviews
B2B SaaS / marketing analytics / RevOps content viewers
Active
$168,000
$564,000
—
184
28
$6,000
3.36×
Total
$168,000
$564,000
184
28