Last 12 months · ending Apr 30, 2026

Marketing channels — pre-roll on B2B SaaS reviews

B2B SaaS / marketing analytics / RevOps content viewers

Cost

$168,000

Attributed

$564,000

Influenced deals

184

Closed-won

CAC

$6,000

ROAS

3.36×

ads · 2

The creative driving this adset.

Final drill level — per-ad performance.

60s — 'Operator vs Auditor'

YouTube · 60s

Active

creative

Founder-led monologue contrasting operator-grade vs auditor-grade attribution. Filmed in Stockholm office.

Impressions

4.8M

Clicks

19.2K

CTR

0.40%

Cost

$96,000

Attributed

$320,000

Closed-won

CAC

$6,000

ROAS

3.33×

15s — 'The 31% lie'

YouTube · 15s

Active

creative

Hard cut sequence. Caption-only typography. Forces attention without sound.

Impressions

3.6M

Clicks

10.8K

CTR

0.30%

Cost

$72,000

Attributed

$244,000

Closed-won

CAC

$6,000

ROAS

3.39×